What do you do when you’re waiting for a page to load? We know what we do. We look for a distraction.
Here’s something that should get your attention. If a site hasn’t loaded within 3 seconds, most users will abandon it. 5 seconds? You’ve just lost 90% of your audience. 10 seconds? Now you don’t have an audience at all.
Google agrees, which is why it favours sprinters over slouches. When a matter of seconds can make or break your website, don’t procrastinate. Talk to us instead.